Sajan Raj Kurup’s most Creative Ads on TV
Advertisers have always found new ways and mediums to reach their intended audience. It is important to find the right method in which your message is conveyed to your audience. Whether it be billboards for your movies or small pamphlets for your local restaurants, how you reach your audience impacts your overall reach. Especially with the digital era we live in today, brands are constantly finding new and innovative methods of content delivery. Although we are making strides towards new platforms, Television has always been and is the world’s favorite video platform. Television has been remarkably resilient to the changing nature of content consumption . Despite the emergence of online video platforms such as YouTube and Netflix, TV remains steadfast around the globe. TV continues to be at the top as it remains the most trusted form of advertising, viewers are more likely to trust the advertisements they see on TV as compared to the ones they see on online platforms. Bran